BRAND VALUES

“BRAND OF THE YEAR”

The Red Dot Design Award: Brands & Communications Design 2019 jury of international industry experts has named GROHE ‘Brand of the Year’. Besides Deutsche Telekom and Happy Goal, we were one of only three brands out of 8,697 entries awarded with this highest distinction, and the only one in our industry. With its outstanding design quality and extraordinarily consistent conveying of its own values across different channels, GROHE won over the experienced jurors.

"PURE FREUDE AN WASSER"

Life-giving, universal, joyful – water itself is the source of inspiration for the whole of our distinctive product portfolio. Each of these products is always based on our four core values: Quality, Technology, Design and Sustainability. Balancing these in everything we do, allows us to deliver unrivalled water enjoyment to our customers.

QUALITY

“No.1 most trusted brand in the sanitary industry” – Wirtschaftswoche, 2017

GERMAN PERFECTIONISM INSPIRES ULTIMATE CUSTOMER CONFIDENCE.

We strive for an excellence that goes way beyond the surface of our products. In fact, from design to production and customer service we aim for nothing less than perfection at every stage. Our history of great German engineering, rigorous internal tests and numerous external certification processes are what gives our customers complete confidence in a name they can trust.

TECHNOLOGY

“Top 50 companies to change the world“ – Fortune Magazine, 2017

MASTERING WATER THROUGH TECHNOLOGY.

In our relentless search for technological innovation we work to integrate the latest digital advances, creating smart solutions that enhance our customers’ enjoyment of water. Our in-house experts harness the power of water to enhance the experience of our customers every day – the moment of truth, for our products and brand.

Design

Over 400 design awards won since 2003

SIGNATURE ELEMENTS STYLED TO PERFECTION.

An empathetic and intuitive design language offers us the opportunity to create products that feel as if they were designed just for you. This unique GROHE DNA that is both ergonomic and visually distinctive has earned us numerous design awards: world class references are testimony to our world-wide recognition.

AWARD-WINNING DESIGN TEAM

We aim to create a strong emotional connection in the hearts of our customers, through design and experiences. We are always conscious of who we are designing for and the total experience we intend to create. We revel in our ability to inspire and excite the world, challenge and break paradigms, influence and form the future.

SUSTAINABILITY

CSR Award winner of the German Government, 2017

ENSURING WATER ENJOYMENT FOR GENERATIONS TO COME.

Water is as essential as the air that we breathe, one more reason why we are so passionate about it. To be able to offer “Pure Freude an Wasser”, not just to today’s consumer but for generations to come, we offer sustainable product solutions like GROHE Blue, GROHE EcoJoy, and GROHE SilkMove ES, and we demonstrate through our Sustainability Report and Sustainability accolades that we have made a serious corporate commitment to protecting the planet.

We use cookies to ensure that we give you the best experience on our website and to improve the relevance of our communications with you. If you continue browsing our website, we’ll assume that you accept the use of cookies on the GROHE UK website. You can find detailed information about how cookies are used on the following page: Privacy